Makeup can be anything from a simple morning routine, to a painstaking, time-consuming work of art. Most people have a “look” they create for their everyday lives, and maybe a separate style for when they go out on the weekends.
Whoever your target audience is, these makeup affiliate programs can help you make money with your website, blog, or social media account.
For many, makeup is their livelihood! Whether it be operating as an expert in the industry or creating beautiful works of art on themselves or others, and having the looks go viral. The uses for makeup are endless, which is why the industry is booming.
The problem with makeup, though, is that it does have the potential to play with one’s self-esteem and confidence – especially young women. The good news is that many companies, such as most of the makeup affiliate programs listed below, have a message of inner-beauty and overall wellness to go with their makeup sales.
These recommended affiliate companies make for excellent partners in your affiliate venture as they give you a chance to promote good quality products and a message of empowerment and positivity to your followers.
Makeup Affiliate Website Ideas
If you’re a makeup guru without an affiliate site, you’re missing out on a huge chunk of profit. Makeup is a product that is not always self-explanatory. The basics might be easy, but many products require skill, practice, and guidance for the user to get the absolute most out of it.
So if you are someone with knowledge, experience, and a passion for makeup, you have a wonderful opportunity to share your expertise, and earn a profit for simply promoting the products you use, love, and stand behind.
In terms of narrowing down a target audience, you’ve got plenty of choices. You can speak to those who appreciate the higher-end, professional style makeup like that of Marc Jacobs and Charlotte Tilbury. You can also go the other way and target those who lean more towards affordable, less specialized products. Places like Feel Unique and Adore Beauty will be useful here.
You can also try going a little more specific and cater to those who prefer a more natural and chemical-free approach to makeup and beauty. Pur Cosmetics is one of the top choices here as their entire line is vegan and free of all parabens, sulfates, and alcohols.
The world of makeup is vast and you can go in many different directions, but the fact remains – doing good makeup is an acquired skill, and you’re smart to monetize your ability and knowledge with these programs.
Makeup Affiliate Programs
- Benefit Cosmetics
- Pur Cosmetics
- Feel Unique
- Cult Beauty
- Beauty Bay
- Look Fantastic
- Charlotte Tilbury
- Marc Jacobs
- Adore Beauty
- Safe and Chic
Benefit Cosmetics has a full range of makeup products available while also promoting positivity and empowerment. They sell beauty products but maintain that beauty is more than skin-deep.
In addition to their positive vibe and message, they make a point of giving back and donating some of their proceeds. They’ve already raised and donated over $16 million over the years.
Benefit Cosmetics offers a lot of extra value to their customers in the way of pre-made makeup kits for beginners unsure of where to start, and their plethora of tips and advice that are free to use.
Benefit Cosmetics doesn’t state their commission rates upfront, but they are a positive, uplifting, socially conscience company that you can be proud to promote.
2. Pur Cosmetics
Pur Cosmetics offers makeup that is extremely health conscious and socially responsible. They provide their customers with natural products that are good for their skin and kind to the environment. Cruelty, talc, parabens gluten, petroleum, mineral oil, and sodium lauryl sulfate are all things that will not be found in their products. They are also vegan-friendly.
Pur doesn’t have as much variety as other companies, but their makeup and all its qualities are something that is very hard to find. Anyone who is concerned about harmful ingredients or animal cruelty will appreciate this brand to the fullest.
Their affiliate program offers affiliates an 8% commission, which is a decent rate when you consider that their products are on the more expensive side due to the quality.
Nanshy is a company that sells professional-quality makeup brushes for an affordable price. Many people focus on buying quality makeup that gives them the look that they want, but neglect to consider the application.
Nanshy knows that using the right brush is just as important as using the right makeup, and they want everyone to have access to the best.
In addition to having a passion for helping everyone look their best for a reasonable price, Nanshy offers a generous affiliate program. Their commission rates are standard at 10%, but that applies to the whole order and it comes with a lifetime tracking cookie.
They also give affiliates 25% off the products if they wish to make their own purchase. This is a huge bonus that not many affiliate programs offer!
4. Feel Unique
Feel Unique is one of the largest online beauty retailers, originating in Europe. They offer more than 30,000 products across 500 brands. This variety allows customers to try many things and find exactly what works for them, while still being able to buy from a well-known and trusted source.
Feel Unique also offers exclusive and valuable content in the form of industry interviews, expert insights, and recommendations, all helping customers stay on top of trends and find the perfect products.
They also strive to promote feelings of self-worth and inner beauty, which is why they’ve partnered with a company called Mind, which is a leading mental health organization. Together, they develop self-care kits to promote health in both the mind and body.
Affiliates are offered a 9% commission on all sales, with potential opportunities to run exclusive offers with their audience only. Cookie tracking is standard at 30 days.
5. Cult Beauty
Cult Beauty was founded by two women who became frustrated with products that promised big results but never delivered. They’ve made it their mission to do the research for you, and provide only the best, highest-quality products that are guaranteed to actually work.
In addition to makeup, they offer everything from haircare and skincare to tools and fragrances. Cult Beauty is a fantastic one-stop-shop for all things makeup and beauty related.
Their affiliate program is standard, offering a 10% commission rate with 30-day cookie tracking. With such a huge range of quality products, there is the potential to see a lot of commissions.
6. Beauty Bay
Beauty Bay is another company that is run by women with a passion for providing only the best to its customers. Beauty Bay focuses on offering the rare, hard-to-find brands that can’t be bought anywhere else. This makes for a selection of unique and interesting products that may offer something you’ve never seen before.
Commissions vary from brand to brand but range from 2-10%. They offer a standard 30-day tracking cookie and have several useful affiliate resources – personalized banners and regular newsletters.
They also offer affiliate incentives and competitions for those looking to earn a little extra.
7. Look Fantastic
Look Fantastic is a huge online retailer offering a good selection of products in many categories of beauty, including makeup. They boast over 660 premium, high-quality brands with a focus on luxury products.
They work hard to stay on top of beauty trends and advances. They have more natural and organic products to offer than ever before – they have something to meet anyone’s individual needs. They also offer a monthly box for those who want to receive products on a regular basis.
Affiliates can earn up to 10% commissions, with rates varying depending on brand and type of sale – one-time product purchase or beauty box subscription. There are also several VIP offers and exclusive discounts you can offer your followers to increase conversions.
8. Charlotte Tilbury
Charlotte Tilbury is an extremely well-known and reputable woman in the beauty industry. She has won numerous awards and her products are used and loved by professionals. In addition to beautiful, top-quality makeup, she offers a ton of great content on her website.
She has videos, tutorials, how-to’s, and a blog full of informative reading – all free and available to anyone.
Her affiliate program is very exclusive and not much information is presented upfront. Applying is simple, however, you just have to send an email to get the process started.
If you are accepted into the program, it will be a wonderful opportunity to promote world-famous, top-quality makeup and beauty products from a reputable company.
9. Marc Jacobs
Marc Jacobs is a unique brand of luxury makeup. The products are top-quality and well-known around the world. The colors and themes are bold, risky, and refined. The makeup is perfect for those who want to stand out, be different, and make a statement.
Their selection is not as large as some others, but that’s because their target consumer is narrow and more select. But, the people who love this style and these products are loyal, returning customers.
The Affiliate program offers a 10% commission on all sales generated.
Clarins is a makeup and beauty company that produces high-quality, highly natural, plant-based makeup and skincare products. Their line of products is exclusive and sold in very few physical locations.
They care about quality and innovation, and therefore constantly keep their minds and formulas open in order to accommodate recent developments and discoveries. They also have a full line of men’s products in order to cater to the entire family.
While the commission rates are not publically disclosed, Clarins is a fantastic addition to any beauty blog as it will no doubt appeal to those seeking a more natural, plant-based solution for their beauty routine.
11. Adore Beauty
Adore Beauty is an online beauty retailer that stocks over 200 different beauty brands. Their goal is to provide customers with the most variety possible so that they can make the best and most effective decisions for themselves and their budget.
Their selection includes top luxury brands, professional department store brands, rare cult brands, right down to everyday brands that are most affordable.
While the huge selection allows for lots of choices, they do have beauty experts available via online chat if you get overwhelmed and want some guidance.
They offer a very standard affiliate program with 10% commissions and a 30-day tracking cookie. The potential for commissions here is fantastic though, as they have something for every type of person and budget.
12. Safe and Chic
Safe and Chic is a company that is exactly that – safe and chic. They are a makeup brand that is dedicated to providing products that are both beautiful and safe – to humans, animals, and the planet.
Their ingredients are healthy, natural, and have gone through zero animal testing. Between makeup, haircare, and skincare, they carry an impressive amount of brands that adhere to these standards. This means that their selection is vast and customers have many options.
They offer affiliates a 10% commission on all sales and have a 30-day tracking cookie. Their affiliate program is standard, but their business is not. Many people are concerned with the harmful, cruel ingredients contained in many beauty products – these ones are completely safe and healthy!