
Babies require a specialized line of products as they are vulnerable and their skin is sensitive. Parents everywhere are diligent and dedicated to finding the best possible products for their babies, and they need to be so careful. If babies are something you love to talk about, you can partner with some baby product affiliate programs to help these parents out.
Parents will appreciate you doing the work and research for them. If you’re experienced and/or educated in the area of babies and their care, they will come to trust you. When they trust you, they will take your advice and recommendations seriously.
Baby Product Affiliate Websites
There are many facets of caring for a baby. They need clothes, cleaning products, food, and much more. This means that you have plenty of options when creating your baby-themed affiliate website.
Clothing, toys, and accessories is a good category to start with. There are plenty of programs that specialize in one of these areas or carry a combination of products.
The Natural Baby Co. and The Bonnie Mob are good examples of this. The Bonnie Mob carries high-quality, safe, and gentle clothing for your baby, while the Natural Baby Co. offers a variety of naturally-derived products for babies.
Another option is food and nutrition. There is enough to cover here to fill up a dedicated website. Babies need different types of nutrition at every stage of their growth, and there are different options for each stage. Organic Baby Food is a great place to start as they offer high-quality, organic baby food that is healthy and nutritious.
Regardless of the exact niche you choose, baby products are a profitable thing to promote, especially if you have some existing knowledge and a passion for the subject.
There is much to learn by involving yourself in this community as well. You’ll meet passionate mothers, educators, and others through these baby product affiliate programs that can teach you even more.
Baby Product Affiliate Programs
- Baja Baby Shop
- Posh Baby and Kids
- The Natural Baby Co.
- The Bonnie Mob
- Naturpedic
- Ergobaby
- Baby Bjorn
- Lagoon Baby
- Bloom
- Organic Baby Food
- Cole and Coddle
- Happiest Baby
1. Baja Baby Shop

Baja Baby Shop focuses on providing the best skincare for babies and children. Young skin is sensitive and delicate and needs to be taken care of properly. Their products contain only the safest, most gentle ingredients.
They constantly accept feedback from their customers and use what they hear to improve their formulas. Their line includes shampoo, body wash, conditioner, and lotion. They have a couple of options for mild scents, as well as an unscented option.
Their affiliate program has three tiers depending on your following and how active you are on your website and social media. Commissions range from 10-15% of all sales.
2. Posh Baby and Kids

Posh Baby and Kids sell a variety of unique baby and kid’s products. They are a distributer of the Bentley convertible stroller/trike. They also carry the Lullaby Self-Stopping stroller, the Rito ultimate folding trike, and a number of other, similarly innovative products.
Their commitment to safety, quality, and innovation is what makes them a favorite among their customers. In addition to their strollers and trikes, they also carry a line of Twistshake feeding products like anti-colic bottles, sippy cups, and tableware.
The affiliate program offers a 6% commission rate and a 30-day tracking cookie. They also offer all affiliates a package of their best-selling products so that affiliates can offer honest and legitimate reviews.
3. The Natural Baby Co.

The Natural Baby Company sells a variety of high-quality, natural, and unique baby products. This includes things like clothing, books, toys, cloth diapers, bottles, natural toiletries, breastfeeding supplies, and more. They carry a number of popular brands within each of these categories.
They also have a helpful information section for those who are new to cloth diapers as well as the benefits of “babywearing” for which they have several products.
Affiliates can earn a standard 10% commission rate with an impressive 180-day tracking cookie.
4. The Bonnie Mob

The Bonnie Mob was founded in 2005 by a new mother with a passion for knitting and fabrics. She always believed that you should be able to “buy once, buy well, and pass it on.” That’s why she strives to make the best quality, longest-lasting baby clothes she can – so they can be used for many generations.
The clothing line includes options for newborn babies up to about seven years old. There are clothes for boys and girls, available in many colors, prints, and materials. For those with sensitive skin and a commitment to sustainability, there are pieces made with organic cotton.
The affiliate program offers a 15% commission rate on all sales with a 45-day tracking cookie.
5. Naturpedic

Naturpedic has been around since 2003 and they have been working since then to provide their customers with safer, healthier sleep. They do this with their top-quality mattresses made from safe, healthy, and natural materials.
For babies, they have a huge section full of fantastic crib mattresses, sheets, and other accessories. They also have rest pads and changing table pads. These are all made with the same healthy, safe, gentle materials and ingredients as the rest of their mattresses.
Details of the affiliate program are revealed once you sign up and get accepted. They review each application individually and will give you a link to earn commissions once you’re approved.
6. Ergobaby

Ergobaby strives to provide parents with innovative and ergonomic products for them and their babies that make bonding with their baby easier and more accessible. One of the best ways to do this is through special baby carrying options that keep the baby very close to the mother.
The founder was unhappy with existing baby carrying options so she came up with her own idea which has now evolved into the ergonomic baby carrier and the sot structured baby carrier. They are designed to ergonomically carry your baby in a natural sitting position that allows you the most freedom and flexibility possible.
The affiliate program offers a lower commission rate of 4%, with increased rates available as you work with them longer and make more sales.
7. Baby Bjorn

Baby Bjorn is a Swedish company that was started in 1961. Their headquarters are in Stockholm, though they now have locations in 50 countries around the world. Their mission is to provide a solid range of safe, practical, and effective products for mothers and their babies.
They only sell products that are top-quality and made to both be safe and long-lasting. Their selection currently consists of baby carriers, bouncers, high chairs, cribs, cradles, and more.
They are a family-owned company and are dedicated to customer satisfaction. In addition to their products, they strive to offer helpful information to new and soon-to-be mothers through the articles they post on the website.
Affiliates can earn a 12% commission rate on all sales with a 30-day tracking cookie.
8. Lagoon Baby

Lagoon Baby is a family-run company that strives to offer the best possible range of natural baby products. They have a little of everything, from clothing, toys, gear, accessories, and a selection of unique gifts. Their products are aimed at children from zero to five years old.
They carry a variety of well-known brands as well as smaller brands, and some that are very hard to find. They work to support moms by carrying products made from moms who work at home and have started their own business. They are passionate about customer satisfaction and are always open to suggestions and product requests.
The affiliate program offers a 5% commission on all sales and their minimum payout threshold is only $10.
9. Bloom

Bloom is a baby company that was started by four dads. After becoming dads, they realized that they were surrounded by baby products that were functional, but not stylish. They’ve done something about this.
They carry things like baby chairs, cribs, bouncers, and other similar things that are as aesthetically pleasing as they are practical, functional, safe, and durable. They have different styles for different types of looks, from solid wood to a more modern look.
Affiliates can earn a standard 10% commission on all sales with an average order value of $350. Their tracking cookie is strong at 90 days.
10. Organic Baby Food

Organic Baby Food is the product of many parents working together to provide everyone with high-quality and organic baby food. They began their efforts in 2011 and have expanded quite a bit since then.
They are picky and selective about the brands of baby food they offer, wanting to carry only the best quality possible. This is why they focus on three brands in particular that align with their mission.
Not only do they provide some of the best baby food on the market, but they do so in a sustainable way. They use only green electricity, only use sustainable office supplies, they clean with ecological cleaning supplies and everyone either bikes or takes public transportation to work.
The affiliate program offers a solid 15% commission rate on all sales and all links have a 30-day tracking cookie.
11. Cole and Coddle

Cole and Coddle is a fun company that offers sets of matching t-shirts for parents and babies. Some of them are an exact match, while others feature different designs that correlate with each other. For example – Batman and Robin.
Not only do they offer fun designs, but their clothing is 100 percent safe for both babies and adults. Their clothing is CPSC certified, meaning it contains materials and inks that are not harmful or toxic. This is especially important for babies, but good for adults too.
Affiliates can earn a 15% commission on all sales. They are also given a 65% off coupon for any outfit to help them experience the product and promote it properly.
12. Happiest Baby

Happiest Baby sells a unique, innovative, and extremely helpful product for parents with babies. Some babies sleep well, but most go through stages where they struggle to sleep through the night. Happiest Baby has an easy solution to help solve this problem and help parents get more sleep.
Their bassinet responds to activity and jumps into action when the baby wakes up. An awakened baby activates a white noise track and a gentle rocking motion, both of which help lull a baby back to sleep. It’s not necessarily 100 percent effective but it will be a great help.
The affiliate program boasts “generous” commission rates and a high average order size.